It has to be said, with interest rates so low for borrowing, and homes being snapped up left, right and centre in growth areas, it’s property boom time for real estate. Naturally, as a seller, you’ll want to get top dollar for your property, but how? What will that look like? Should you style your home for sale professionally, or try your best yourself? The short answer is, it really depends. Obviously, the return on investment needs to be there – property styling isn’t cheaper than DIY. But it sure does present your home in the best possible light using professional insights into the market and your potentials buyers likes, dislikes, hopes and dreams… (OK, maybe not the last bit!)
Admittedly, there has rarely been a more volatile year for real estate than the one we just had. Foreclosures are certainly on the rise in some areas, and homes that usually would have sold at the high end of the scale are being sold for a song. It follows then, that these homes would not benefit from being styled for sale – the ROI just wouldn’t be there.
However (and that’s the bad news out of the way), if you’re intending on selling your home over and above $700k, it makes total sense to invest in a professional to style your home for sale. You want to maximise your profit from the sale, and, with every penny counting in these incredibly uncertain times, bringing in the big guns is a great way to ensure that happens.
A property stylist will:
- Understand your target market, the area you’re selling in, and the nuances of real estate
- Arrange your home in the most appealing and practical way to help potential buyers imagine themselves in the space
- Minimise any unpleasant flaws or features that may be off-putting to buyers
- Create a sense of coherence throughout your home with a single, appealing style
Bringing a professional eye in will likely be the difference between closing quickly, and well above the asking price, and falling short, lingering on the market for far too long.
If you’re unsure what the best course of action is for you and your family, it would be valuable to talk it through both with your real estate agent and a property styling professional who specialises in real estate in your area. We stylists are a friendly bunch, and love nothing better than to talk through the potential of a space with hopeful home vendors. So, should you style your home for sale? I’m biased (because I’ve seen the great results!), but it’s an emphatic ‘yes’ from me!